Sheraton Cairo Hotel Chosen to Launch New Sheraton Lobby Gatherings


The Sheraton Cairo Hotel has been chosen by the Sheraton brand team to be one of the first hotels to activate the new Sheraton lobby gatherings as a proof of concept. The activation focused on the new pillar, renewal. Renewal activations are activities that help guests renew and transition throughout the day. Sheraton Cairo created a refreshment cart with fresh towels, cocktails, live music, finger food and many more.

“We are excited to be one of the first hotels to activate the new Sheraton lobby gatherings,” said General Manager of the Sheraton Cairo Hotel, Ashraf Michel. “We believe that these gatherings will provide a unique and memorable experience for our guests, and we are confident that they will help to create a sense of community in our hotel.”

The Sheraton lobby gatherings are designed to be a space where guests can relax, socialize, and connect with each other. Sheraton Cairo’s activation featured a variety of activities, including live music, welcome gifts, and a communal table that helped guests sit together and connect. The Sheraton Cairo Hotel also offered a variety of food and beverage options, including refreshments, cocktails, and light snacks.

“We are committed to providing our guests with space and experience that makes them feel engaged with our local community,” said Michel. “We believe that the Sheraton lobby gatherings will be a great way for our guests to relax, socialize, and connect with each other.”


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